DRIVE HIGHER RETURN ON AD SPEND (ROAS)
Optimize your aligned campaigns across customer acquisition, conversion and retention
Audience Container
Seamlessly transfer and manage audiences across multiple campaign types
Smart Alerts
Stay ahead with automatic notifications about campaign performance trends
AI based Recommendations
AI-driven suggestions to fine-tune your email and ad strategies
KEY FEATURES
Campaigns that are natively smart, with our audience container
Seamlessly move insights between campaigns
Move campaign insights easily to optimize channels
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Optimize your email campaigns and move that insight into Ads, and use that to move data into webinar. Without local configuration
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Streamlined campaign management
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Improve targeting of Ideal Customer Profile across systems

Integrates with your Martech Stack
Native integration with over 200 tools
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Centralized data management with CRM systems - Salesforce, Hubspot, etc.
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Automated campaign analysis with email marketing systems such as Mailchimp and Active Campaign
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Cross channel campaign automation with Pinterest, Snap, Facebook, Instagram, LinkedIn, YouTube and Google Ads

Why do GTM teams choose iCustomer?
The most comprehensive customer data, seamless integration and proven ROI


Data driven targeting
Identify and refine your ICP with real-time intelligence

Seamless Integration
Plug into your existing Martech stack effortlessly


Proven Engagement
Drive conversions with precision targeting
Campaign Optimization Benefits
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Seamless Audience Transition – Move audiences effortlessly between email, ads, and other campaign types using our Audience Container.
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Real-Time AI Insights – Get alerts on what's working and what’s not in your email, ad, and other campaigns.
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Actionable Recommendations – AI-powered suggestions help you optimize campaigns for higher ROI and improved ROAS.
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Data-Driven Decision Making – Eliminate guesswork and make informed adjustments based on performance insights.
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Increased Engagement & Conversions – Target the right audience at the right time with precision.